Prof. Gang Li

Prof. Gang Li

Presentation Title: Research on the effect of the empathy ability of AI service robots on consumer well-being: The chain mediating model

School of Management and Economics, North China University of Water Resources and Electric Power, China

Past Speaker

Gang Li is a professor and doctoral supervisor with a PhD in Business Administration from Xi’an Jiaotong University. He is currently the Dean of the School of Management and Economics and the Director of the MBA Education Center. He has published over 40 papers in academic journals, including Management World, Management Review, Asia Pacific Journal of Marketing and Logistics, and Journal of Research in Interactive Marketing. Among these, nearly 20 papers have been published in authoritative journals recognized by the National Natural Science Foundation of China or SSCI journals.

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